Marc Weinstock hammering a blade.

Anarchy In Your Hands | Prick Blades

Capturing the process of a knife being forged from start to finish was a dizzying prospect. Timing was everything. Moments were fleeting. The environment was hostile and the action seemed elusive.

But, with a detailed plan of action that required constant communication and expectation setting, we were able to capture the most critical moments with rich depictions that advanced a story, not about the obvious grit of running a forge, but the craftsman’s artistry and commitment to design. The result is a short, enticing brand film built from the ground-up in a harmonious collaboration with the maker.

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